Implement a responsive design, optimize the speed of the website, implement subtle popups, incorporate the Viewport meta tag, tidy up your web design, always test the website on real mobile devices, update the content with care, don't use Flash. Having a website optimized for mobile devices is one way to improve your search engine rankings. One of the reasons why mobile-friendly websites are so important is that approximately 60% of Internet traffic comes from mobile devices, according to a Statcounter report. Adobe Flash is popular for animations; however, it's not compatible with mobile devices.
Avoid using Flash on your websites and use HTML5 instead. HTML5 allows you to perform a lot of actions online without using browser add-ons. You can embed movies and music, as well as create animations using HTML5, which is compatible with mobile devices. The recommended font size of at least 14 pixels for a desktop may not be large enough to be read on a smaller screen.
The best way to know if it's readable is to test it on a mobile device. Responsive design for mobile devices is the most elegant solution in terms of mobile SEO and is recommended by the most popular search engines, such as Google. Making your website mobile friendly requires a little technical knowledge, but we'll guide you how to do it. Here are several ways to make a website mobile friendly.
Make sure your images are optimized for mobile devices. This means reducing the file size and using images that are appropriate for the screen on which they will be viewed. Optimizing your images helps improve the page speed of your website. Pages that load faster improve the overall user experience.
A standalone mobile app (for iOS and Android users) is an additional option, which can complement your mobile-optimized website or serve as a standalone solution. As people increasingly use their phones to search the Internet, companies should consider creating mobile-friendly websites to reach customers. As it is compatible with mobile devices, your website shows different versions depending on the devices that visitors use. It helps you evaluate how fast the theme is, if it's lightweight and what you can do to improve its speed, making it more mobile friendly.
This means that if you want to stay ahead of the competition and attract traffic to the site, you need to make your website mobile friendly. Having a mobile-friendly website means that visitors to your website will have the best user experience regardless of the device they use to access it. As you reduce the width of the tab, you'll notice that your site begins to “contract” and transform into a more optimized version for mobile devices. In short, Google and other search engines recommend that you use a responsive design for your site that is optimized for mobile devices today.
So, if your site isn't optimized for mobile devices, chances are you won't get high search rankings, or worse, your rankings will drop suddenly. Google has a free mobile optimization testing tool, which anyone can use to check if a given URL is compatible with mobile devices, whether it's a home page (as shown below) or a page on your site. However, if your website isn't optimized for mobile devices, Google will rank it lower on its SERP, which can result in significant traffic loss. Website builders offer an intuitive drag-and-drop interface that saves you time and resources when developing a mobile friendly website.
Mobile devices have smaller screens than desktops, so a website optimized for mobile devices is adjusted to offer users a better viewing experience. Using a responsive theme is a simple and convenient option for website beginners or users without technical knowledge to create a website that is optimized for mobile devices. Let's review the main steps you can take to improve your visitors' mobile experience and ensure that your website is optimized for mobile devices.
